Four Questions Retailers Should Ask Themselves To Improve Stability

As industries around the world struggle under the weight of high inflation, energy shortages, and supply chain disruption, individual markets are feeling the impact in unique ways.

Perhaps nowhere is this more apparent than among stationary (brick-and-mortar) retailers in Germany. Some find themselves in a severe liquidity crunch as consumer spending starts to slow and inventory piles up. This has resulted in an existential crisis within the sector with concerns about short-term survival.

As with every economic downturn, there will be casualties. But by answering the four questions below, stationary retailers can take actions that can enhance short- and long-term stability — while potentially putting themselves in a better position to serve customers when the crisis is over.