It's always been a challenge to produce an AGM that
impresses and persuades your investors. And walking the thin line
between showing you care and just plain "showing off"
(with their own money) is far from easy. Then, along came COVID-19.
Investors can no longer be wooed by swanky hotels and exotic
canapés, nor can your team charm them with bright-eyed
smiles and firm handshakes. Investors are now stuck in the same
room they have been in for months, and nothing can impress them,
but the content you have to show them on screen.
Back in June of last year, we published an article
showing
seven simple steps to more effective AGMs
(https://www.mjhudson.com/newsletter/seven-simple-steps-effective-agms/),
and, while much of this can still be applied virtually, there are
certain tips that can help ensure your virtual AGM runs smoothly
and, most importantly, engage investors. We have collated some of
these for you, below: