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ARTICLE · 22 DECEMBER 2014

Cold Calling? The ICO Has Your Number With Record Fines

The Information Commissioner's Office (ICO) has handed a £90,000 fine to a boiler company for persistent nuisance calling and targeting vulnerable individuals.

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The Information Commissioner's Office (ICO) has handed a £90,000 fine to a boiler company for persistent nuisance calling and targeting vulnerable individuals.

Kwik Fix Plumbers Limited (Kwik Fix) are the latest company to be reprimanded with a record fine for practices described as 'despicable' and 'disgraceful' by the ICO's head of enforcement. The news came only a week after an Information Rights Tribunal dismissed an appeal by another company, Amber UPVC Fabrications Limited (Amber), after they too were fined heavily for flouting direct marketing regulations.

A telephone call which is made for direct marketing is against the law, when it is made to a telephone subscriber who is registered with the Telephone Preference Service as not wishing to receive such calls.

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