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ARTICLE · 02 DECEMBER 2024

No Grey Areas In Kärcher Yellow Ruling

Marks & Clerk
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Marks & Clerk

Marks & Clerk

Marks & Clerk LLP was founded in 1887 by George Croydon Marks, who was joined in partnership by...

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Kärcher successfully enforced its German "zinc yellow" color trademark at the Hamburg Higher Regional Court. The court ruled that slight color differences and alternative branding did not negate confusion, reinforcing the strength of color trademarks in branding.

United KingdomIntellectual Property

Kärcher, the well-known designer and manufacturer of home, garden and professional cleaning devices, has successfully enforced it's German colour trade mark ('zinc yellow' / RAL 1018) at the Higher Regional Court of Hamburg.

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In addition to an extensive patent portfolio, Kärcher has a number of trade marks registered around the world. Kärcher's 'zinc yellow' colour trade mark was registered in 2005 for 'motor-driven cleaning devices that work with a high-pressure water jet; the aforementioned devices for use outside the home' in class 7.

During the court proceedings, survey evidence was submitted to show that the public perceived the yellow colour as a trade mark, and linked it to Kärcher.

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