ARTICLE · 06 JULY 2015

A Lesson In Trade Mark Protection

Clyde & Co

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Educational establishments work hard to build reputations as trusted and leading education providers within local communities and globally.

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Harriet Balloch

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Educational establishments work hard to build reputations as trusted and leading education providers within local communities and globally. Investing in trade mark protection can ensure that exclusive rights are secured in the name and logo of the educational establishment at a country level and internationally, by filing for protection on a country by country or regional basis.

1. Globalisation of education providers

As a result of an increased demand for top performing schools internationally, there has been a recent trend towards the globalisation of the educational sector. For example, a number of outstanding British and US schools and universities, have set up campuses in new markets, particularly in China and the Middle East.

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