83 results found

The term "Ambush Marketing" was invented by the advertising business in the US in the 1980s. It stands for a special kind of marketing campaign where companies cleverly connect their goods or brands with a popular, often athletic, event.

The world’s biggest sporting event, the FIFA World Cup, runs for the next month, meaning "Ambush Marketing" will also be in the headlines.

The latest amendment of the Trade Marks Act brings numerous modernisations and simplifications.

We can all think of names like Champagne or Feta cheese that are intrinsically linked to the geographical origin of a product and the know-how of its producers...

Welcome to the June edition of Schoenherr's to the point: technology & digitalisation newsletter! We are excited to present a selection of legal developments in the area of...

The CJEU decision in the case Leno Merken leads to legal uncertainty concerning the territorial extent to which a Community Trademark must be used in order to avoid vulnerability due to lack of use.

To avoid protection of technical solutions by trademark and design rights, the relevant legal acts stipulate exemptions from protection/protectability for certain shapes/features.

New regulations to the EU's Trade Mark Law were established with Regulation EU 2015/2424 of the European Parliament and of the Council and Directive EU 2015/2436 of the European Parliament...

Many are familiar with the distinctive sounds of Audi or VW that are heard at the end of a commercial.

In a global economy where IP right infringements rarely respect national borders, the choice of the best jurisdiction to stop infringements is ever more important.

An unregistered community design is established merely by the disclosure of a design and triggers protection for three years from the date of disclosure.

We frequently come across not only t-shirts and posters but also designations of products which humorously modify well-known trademarks.

If you want to protect your trademark, there are a few things to consider...

Žalobci se následně dovolali k Nej- vyššímu soudu, který předložil spornou otázku postavení žalovaného jakožto zprostředkovatele k posouzení Soudní- mu dvoru EU.

On 21 April 2021, the EU Commission published a proposal for a Regulation on Artificial Intelligence (draft AI Regulation, proposed Regulation).

Registering and monitoring your trademark are important tools to protect your trademark. It is also important to make sure to properly use the trademark and to indicate to the public that a word...

Welcome to the June edition of Schoenherr's to the point: technology & digitalisation newsletter! We are excited to present a selection of legal developments in the area of technology & digitalisation in the wider CEE region.