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ARTICLE · 20 AUGUST 2018

Fake Cosmetics Are A Rising Concern

S.S. Rana & Co.
S.S. Rana & Co.
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S.S. Rana & Co.

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The quality of cosmetic products should be treated as seriously as medicines and paramedic products.

IndiaIntellectual Property
S.S. Rana & Co. Advocates
S.S. Rana & Co. Advocates
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The quality of cosmetic products should be treated as seriously as medicines and paramedic products. They have a lasting effect on the users almost as serious and inherent as pharmaceutical products do. It has been reported that fake/ counterfeit cosmetic products are becoming a general concern amongst cosmetic brands and authorized manufacturers as unauthorized cosmetics take their place in the market attracting young population due to their lowly pricing against the exorbitant prices of the authentic products. It is also a rising concern amongst cosmetic industry regulators and consumer authorities as these fake cosmetics are a threat to health and safety of the users. Unknowingly so, the consumers are easily attracted towards sub-standard products because of the prices and the tag of being 'imported' products. Consumers are also attracted towards 'imported' tag on these cheap cosmetics.

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