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ARTICLE · 25 MARCH 2021

Everyone Wants To Be A YOGI!

The word ‘YOGI' has caught the attention of people from time to time. More often than not, parties who wish to provide an ‘ayurvedic' outlook to their products tend to adopt the mark "YOGI" in some or other manner.

IndiaIntellectual Property

Our Associate, Alvin Antony discusses "Everyone wants to be a YOGI!"

The word 'YOGI' has caught the attention of people from time to time. More often than not, parties who wish to provide an 'ayurvedic' outlook to their products tend to adopt the mark "YOGI" in some or other manner. Recently, Bombay High Court, in Yogi Ayurvedic Products Pvt. Ltd v. The Yogi & Ors. IP SUIT (L) No. 1604/2021, granted an ad-interim injunction against the defendant, The Yogi and Ors., restraining it from using the mark THE YOGI on and in relation to ayurvedic and herbal preparations.

The plaintiff, Yogi Ayurvedic Products Pvt. Ltd, relied on its statutory rights in the YOGI-formative marks in various classes, including, Classes 3 and 5. The Court noted that the expression YOGI was the essential, prominent, central, leading, and memorable feature of the plaintiff's YOGI-formative marks. In a bid to assert its common law rights, goodwill and reputation in the YOGI-formative marks, the

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