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ARTICLE · 07 OCTOBER 2019

Competitive Intelligence In IPR

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One may have copious amounts of intellectual property rights (IPR) related data of different industries from different databases in the web/public

IndiaIntellectual Property
Pooja Yadava
Pooja Yadava
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One may have copious amounts of intellectual property rights (IPR) related data of different industries from different databases in the web/public domain but having data alone does not provide any strategic intelligence until we analyze the data to get some relevant information out of it. Competitive intelligence (CI) is an act related to identifying, evaluating and collecting patent and market data to know about your industry growth, competitors and their strengths and weaknesses. It provides information about competitor's plans, their product and their next steps. Additionally, CI helps to identify market risks and opportunities and provides market data to make a strategic plan for future growth.

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