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ARTICLE · 09 JULY 2026

Beyond Filing: Managing Proof Of Use For Trademark Rights

Managing proof of use for trademark rights is not always glamorous. However, overlooking this routine administrative step can cause considerable friction in time-pressured trademark workflows...

GlobalIntellectual Property

Managing proof of use for trademark rights is not always glamorous. However, overlooking this routine administrative step can cause considerable friction in time-pressured trademark workflows, such as oppositions, cancellations, and renewals. Fortunately, AI-powered solutions now exist to support and centralize trademark evidence of use collection, organization, and preparation. 

From difficulty collating trademark use to defend rights against opposition and cancellation actions to struggles preparing compliant evidence specimens for US renewals, proof of use is a common source of friction in trademark workflows. Little wonder that many trademark professionals are looking to technology, including AI, to help them better manage their trademark evidence collection, organization, and preparation processes. 

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