Ten Top Tips For Using Social Media In Collective Bargaining Situations

What social media strategies should employers adopt when dealing with collective bargaining and other potentially contentious situations?

Communication within a corporate organisational setting is no longer conceivable without social media. Nevertheless, many organisations still adhere to traditional forms of communication (meetings, town halls, newsletters or press releases), while those operating in their midst (employees, works councils and trade unions) frequently turn to Instagram, Twitter, TikTok or Telegram to mobilise and campaign. It is no longer possible to plan any corporate or operational measure without grappling with these challenges extensively and examining appropriate actions and responses.