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ARTICLE · 25 SEPTEMBER 2024

Giving Fashion CEOs Unprecedented Visibility Using AI

Fashion retailers face unprecedented challenges as they grapple with an evolving economic, social, and regulatory landscape. Pressure on profit margins is intensifying, with higher costs of raw

FranceTechnology

Fashion retailers face unprecedented challenges as they grapple with an evolving economic, social, and regulatory landscape. Pressure on profit margins is intensifying, with higher costs of raw materials, labor, and energy. And while inflation has stabilized, suppliers are not passing cost reductions onto brands, squeezing margins even further.

The changing dynamics of fashion retail

The textile industry has been under ongoing strain, affecting not only mass-market and fast-fashion brands but also luxury and affordable luxury sectors. Most fashion brands have recently announced disappointing first-half operating profits, and need to regain cost control by actively forecasting and monitoring their cost structures.

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