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ARTICLE · 25 NOVEMBER 2014

State Council Issues Guideline To Boost Sports Industry

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On October 20, 2014, the State Council announced a guideline to boost China’s sports industry, named Opinions on Accelerating the Development of Sports Industry and Promoting Sports Consumption, Guofa [2014] No. 46.

ChinaMedia, Telecoms, IT, Entertainment
Jiamu Sun
Jiamu Sun
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On October 20, 2014, the State Council announced a guideline to boost China's sports industry, named Opinions on Accelerating the Development of Sports Industry and Promoting Sports Consumption, Guofa [2014] No. 46 (国务院关于加快发展体育产业促进体育消费的若干意见) ("Guideline"). The Guideline marks the first time the Chinese government has tapped into the economic value of the sports industry. With the issuance of the Guideline, the market expects China to be the biggest fitness market in the world within the next twenty years. In particular, foreign investors can see great opportunities as the Guideline encourages foreign investors to invest in sports industry in China.

The Guideline has four sections, General Requirements, Primary Missions, Policies and Measures and Organization and Enforcement. Below is an introduction to the highlights of each section.

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