In international media, one of the leading economic stories in
recent years has been the slowing growth of the Chinese economy.
Indeed, China's GDP officially grew by only 7.4% in 2014,
slipping from 7.7% in 2013. However, this is not making China less
interesting as a target for international business. Heavy
industries may be suffering, but the demand for consumer goods and
services from China's consumers, for example, is booming.
Modern shopping malls are rising across China including in smaller
cities, China has taken over as the world's largest car market,
and the Chinese have become the biggest buyers of international
tourism and education abroad.
For many international businesses, this means a renewed focus on
China, and how to reach a middle-class which is growing larger than
those of Europe and North America combined. This requires a
commercial plan, combined with some crafty legal structuring.
