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ARTICLE · 20 MAY 2020

The Wild East? Protecting Trade Marks In China

Although China is becoming an increasingly important consumer market, it still has the reputation of being a cheap (counterfeit) production country, with Original Equipment Manufacturers (OEMs) being the motor of the Chinese economy.

ChinaIntellectual Property

Originally published May 2020

Made in China 2025

Although China is becoming an increasingly important consumer market, it still has the reputation of being a cheap (counterfeit) production country, with Original Equipment Manufacturers (OEMs) being the motor of the Chinese economy.

With its Government campaign Made in China 2025, China is now trying to lose its image of (counterfeit) factory of the world and aims to put its own trade marks in the spotlights.

Counterfeit production by OEMs

OEM simply means that a manufacturer is commissioned to manufacture products and attach the commissioner's trade mark to same. Often these products do not enter the Chinese marketplace and are exported abroad.

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