Pirelli trademark invalidation case was rated as "2022
Shanghai Excellent Trademark Case" in the online competition
organized by the Shanghai Trademark Association in July-August
2022. Pirelli case received 9,421 votes obtaining the first place,
the second-place case received 7,505 votes, and the third-place
case received 6,584 votes. HFG had the privilege to represent
PIRELLI in this case.
Pirelli or 倍耐力（BeiNaiLi in
Chiense）is a tire company from Italy and its trademark has
been identified as well-known trademark on “tires” in
multiple decisions in China. With the HFG's assistance, an
invalidation decision against trademark registration No.11866809
for “倍耐特” (BeiNaiTe in Chinese)
was made by the CNIPA to fully support the request of PIRELLI by
directly granting the cross-class protection for PIRELLI's
Chinese well-known trademark
“倍耐力”（BeiNaiLi).
