Overview
On January 15, 2026, the Office of the Privacy Commissioner of Canada (“OPC”) launched an investigation against X Corp., the operator of the platform X, and X.AI LLC (“xAI”, together with X Corp, “X”), the developer of the artificial intelligence (“AI”) chatbot Grok. The investigation began due to multiple reports to the OPC alleging that Grok had been responsible for generating and publicly releasing millions of sexually explicit deepfakes depicting real and identifiable individuals.
The OPC’s investigation ultimately found that X failed to obtain valid consent for the collection, use and disclosure of personal information and that a reasonable person would deem this use of personal information by Grok inappropriate.