In Part 1 of this article, we
noted that the Trademarks Act (Canada) will be overhauled
on June 17, 2019. We highlighted that in certain situations it may
be advantageous to file applications for registrations earlier
rather than later.
June 17th will be upon us soon. In this article, we will
describe some key benefits of the new system that will become
available on June 17th that may prompt trademark owners to take
action to expand and protect their rights.
International Registrations by Canadians under the Madrid
Protocol
Effective June 17th, the Madrid Protocol will enable individuals
and companies who qualify as Canadian nationals under the Protocol,
to file a single application for trademark registrations in the
more than 100 countries that adhere to the Madrid Protocol. The
application under the Madrid Protocol is based upon a Canadian
application or registration, and is filed in one language with the
World Intellectual Property Organization. One set of