Using images of impoverished children to solicit funds is seen by some as a brilliant way to raise awareness and generate donations, while others view it as subliminally targeting the heartstrings of donors who are not receiving the complete story. But does it matter? If money is given and helps a child in need, has any harm been done?
Please see the attached article published in The Toronto Star on March 28, 2013 that addresses these questions.
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