Data protection and Brazil's LGPD
Data has been referred to as the ‘oil of the digital
era'.1 As data progressively plays a central role
in nearly all human activities and assumes unprecedented levels of
both social and economic relevance, a pressing call for regulation
and adequate legal protection has surged across the world. Unlike
traditional commodities, data can be effortlessly collected and
transferred across borders. The challenges for a harmonious
coexistence of legislation from different jurisdictions are even
greater than in other areas.
Over the last few years, data protection laws have been enacted
all around the globe.2 Their effects are only starting
to be fully understood and assimilated. Brazil's recent Data
Protection Act (‘Lei Geral de Proteção de
Dados', or simply “LGPD”), came
into force on 18th September 2020, prompting businesses
and professionals in general to face significant new duties and
responsibilities in their usual activities.