Of course we mean Country of Origin Labelling, that ever
so CoOL (ha, we did it again, get it?!) niche area of product
labelling law.
The federal government would like more information displayed on
products made in Australia, and has proposed a new system to make
it happen.
There are already a whole bunch of rules which regulate food
origin labelling, including the Australian Consumer Law (companies
must not label food in a way that may mislead or deceive consumers
as to their origin) and the food standards code (which requires
origin labelling for some packaged and unpackaged products). But,
says the government, we want more!
The new system will require Australian made products to carry a
country of origin symbol (the Kangaroo logo) and a
bar graph which shows the amount of Aussie ingredients in the
product. If a product made in Australia contains 50% Australian
ingredients it will display the kangaroo logo with a bar graph half
full, along with some wording to