So your business Twitter feed got hacked

Revenge and social media go together like salt and caramel. And what better way to wreak vengeance than by hacking a corporate social media account.

The latest victim is adult magazine Penthouse Australia. Apparently Penthouse got behind on salary payments. And that's when its Twitter feed went... off message. Fake cover mock - ups appeared for a gay issue and a Lego issue, among other things.

So what can you do if your Twitter brand gets misappropriated? Legally speaking, you have a few options. From a PR perspective though, you want to tread carefully. Wheeling out the litigators might not improve your situation.

1. Damage control is your first concern. Stop the bleeding. Change the password, and look at removing any content that is horribly offensive.