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ARTICLE · 08 SEPTEMBER 2016

Five intellectual property tips for start-up companies

Madgwicks
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Here are five tips to help your new business retain the commercial value of its IP, to continue to attract investors.

AustraliaIntellectual Property
Linda Di Trocchio
Linda Di Trocchio

Are you about to launch a start-up? If so, what intellectual property (IP) do you have and how is it protected?

Whilst this probably isn't the most exciting topic of conversation when starting a new business venture, it's essential to consider as these will be among the first questions investors will ask of you.

Below are five tips to keep you on top of your IP, and help your budding business retain the commercial value of its IP in order to continue to attract investors.

  1. Know your assets

What exactly is IP? IP is a valuable asset that distinguishes your business from your competitors. It can be a brand, logo, invention, design or the practical application of an idea. An important first step for every business owner is to identify his or her IP. Below are the four most common types of IP:

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