The full range of IP needs are catered for at Dannemann Siemsen Advogados, with the department regularly acting for the life sciences sector in patent infringement lawsuits and transfer technology contracts between private and public laboratories. On the patent litigation front, the group also has a notable reputation for representing agribusiness and oil and gas companies in infringement and nullity actions. Other areas of particular strength include advising automotive clients in contentious matters concerning the validity of industrial design registration. Electrical engineer and attorney Gustavo de Freitas Morais is a key contact for multinational corporations seeking assistance with patents and industrial design issues. IP litigation is a core area of activity for Luiz Amaral and Joaquim Eugenio Goulart, the latter of whom leads on this type of mandate. The firm also fields a contracts and transactions department made up of lawyers specialised in intellectual property transactions and commercial agreements. Peter Siemsen is proficient in all IP rights, technology transfers and licensing matters, while Cândida Ribeiro Caffé focuses on licensing and franchising agreements, and Attilio Gorini advises on entertainment contracts and clearance of trade marks for the audiovisual industry.
Intellectual property in Brazil
Dannemann Siemsen Advogados
Luiz Amaral; Gustavo de Freitas Morais; Peter Siemsen; Joaquim Eugenio Goulart; Attilio Gorini
North Carolina State University
Gsi Brasil Industria e Comercio de Equipamentos Agropecuários
Procter & Gamble
HPE do Brasil Automotores
- Represents Boehringer Ingelheim in an invalidity action by a Brazilian generic company against a Brazilian patent, which covers linagliptin, the active ingredient in the Trajenta/Trayenta medicine.
- Challenged the Brazilian PTO’s rejection of a BR patent application related to WideStrike cotton on behalf of Corteva Agroscience.
- Assisted Procter & Gamble with the implementation of a new franchised business for laundry services in Brazil, preparing all necessary legal documents, in accordance with the new Brazilian Franchise Law.
Gusmão & Labrunie
Dedicated to IP law and technology matters, Gusmão & Labrunie enjoys a stellar reputation among a strong roster of domestic and international heavyweights present in the fashion, pharmaceutical, IT, consumer products, automotive and agrochemicals sectors. The firm excels in complex contentious IP matters, and is best known for its impressive track record in trade mark and patent litigation. José Roberto d’Affonseca Gusmão's longstanding experience in the IP field cuts across litigation and cross-border arbitration mandates. Joao Cunha and Marcos Blasi head up the IP litigation team, which also includes Henrique Cazerta. The firm has the ability to advise clients on the entire spectrum of matters involving trade mark protection, such as transfers and licensing, transactions and portfolio administration. Laetitia d’Hanens leads on work pertaining to trade marks, contractual issues and licensing matters, while Thiago Arpagaus de Souza oversees the trade mark prosecution team. Carolina Nakata and Jacques Labrunie jointly coordinate the patent group, and Vanessa Ribeiro focuses on tech-related issues. Other names to note include Vanessa Gaeta and Juliano Murakami.
José Roberto d’Affonseca Gusmão; Jacques Labrunie; Laetitia d’Hanens; João Cunha; Carolina Nakata; Juliano Murakami; Marcos Blasi; Thiago Arpagaus de Souza; Vanessa Ribeiro; Vanessa Gaeta
- Represents ArcelorMittal in a patent dispute against competitor Usiminas.
- Acted for Xiaomi in the preparing and filing of an administrative nullity action that successfully annulled the fraudulent registration of a trade mark.
- Successfully represented JBS in an infringement lawsuit against JSS Alimentos due to the unlawful use of trade mark J3S by the defendant, written similarly to the JBS trade mark.
Full-service IP boutique Kasznar Leonardos Intellectual Property has robust, dedicated teams covering the breadth of IP litigation and prosecution services. On top of the team’s patent and trade mark infringement litigation successes for leading international and domestic clients, the practice also handles unfair competition cases and domain name disputes. Anti-piracy is a growing area of focus for the firm, which regularly assists software entities, copyright owners, technology platforms and rights management companies with license compliance programmes. Gabriel Francisco Leonardos has an impressive track record in high-stakes litigation before IP courts in Brazil, involving patents, trade marks, copyright and unfair competition. Contentious IP matters are a core area of activity for Claudio Roberto Barbosa, a go-to name for licensing agreements and data protection. Rafael Lacaz Amaral excels in IP litigation before state and federal courts and oversees the anti-piracy and compliance group. Aline Ferreira is singled out for her experience in the life sciences sector, which is also an area of focus for Anderson Ribeiro, who leads on transactional and regulatory issues. Other noteworthy practitioners include trade secrets expert Elisabeth Kasznar Fekete and the recently promoted Luciana Minada.
Gabriel Leonardos; Claudio Roberto Barbosa; Rafael Lacaz Amaral
‘Quick and objective service, flexible in negotiating prices and terms. High quality and very up-to-date advice.’
‘Kasznar team members have in-depth understanding of complicated technical matters, and provide excellent advice. They are friendly and have great communication skills.’
‘Kasznar Leonardos has a strong team both in the field of prosecution and litigation. What makes Kasznar Leonardos unique is that the prosecution team and litigation team have a close relation and overlaps in terms of the human resource. This collaboration between the two teams makes it possible to provide very strategic advice and comprehensive services to their clients.’
‘Claudio Barbosa is an attorney at law who is well experieced for patent litigations. His client-oriented and creative approach to any legal issues makes his services very attractive to clients. He can handle patent litigations in a wide range of technologies with help from his colleagues who handle prosecutions in the variety of technical fields.’
‘Tradition, expertise, great service, speed, technological expertise.’
‘Gabriel Leonardos, Ísis Moret Souza Valaziane, Gabriela Faulhaber e Silva, Vivian de Melo Silveira: the entire team always provides excellent service, with promptness, speed and high technical knowledge in the area.’
With a presence in the main industrial regions in Brazil, Bhering Advogados provides a complete range of services within the field of IP. Its advice covers trade marks, patents and industrial designs – including prosecution and contentious matters – as well as work pertaining to licensing agreements, software issues and anti-counterfeiting mandates. The firm is a popular destination for international clients, particularly those based in the US, Europe and Asia, operating in the biotech, engineering, pharmaceutical, telecoms, fashion and entertainment sectors. Pedro Bhering, who has a strong background in transactional matters, leads on work pertaining to IP licensing and technology transfers. He jointly oversees the trade mark department with the ‘incredibly bright, articulate and modest’ Philippe Bhering, who is a key contact for German clients and is well versed in the full array of IP prosecution and litigation matters. Alice Rayol handles patent applications on behalf of life sciences clients, and manages patent portfolios of major companies in Brazil and abroad. Isabel Milman is noted for IP litigation.
Pedro Bhering; Philippe Bhering; Alice Rayol
‘Bhering Advogados provides an extremely flexible and efficient service in Brazil. The professionalism is second to none and the legal advice has been faultless. I have recommended the firm to my colleagues and clients.’
‘In my view, Bhering is the best choice for IP in Brazil. They are extremely client oriented, sharp and precise in their legal advice and very prompt. Moreover, they are fluent in German, which makes this IP practice in particular service-friendly for German market players.’
‘I have known Philippe Bhering for more than a decade and we have worked together since. I can praise his attitude only in very high words as he is extremely responsive, helpful, and his legal advice has turned out always correct.’
‘Philippe Bhering is incredibly bright, articulate and modest. Philippe’s relentless dedication and commitment for his clients is staggering.’
‘We are highly satisfied with the services provided by Bhering Advogados. Their advice is always precise, to the point, well supported by legal arguments and neatly drafted. Philippe Bhering and his team members are true professionals.’
‘Excellent IP practice with an international approach. Philippe Bhering and his team are excellent. They are responsive and provide great practical advice.’
‘Bhering is efficient, responsive, professional, and knowledgeable. Questions are answered completely and promptly. We work with Phillippe Bhering, and we very much enjoy our interactions with him.’
Warner Bros. Entertainment
MAN Truck & Bus
Hyundai Motor Company
Kia Motors Corporation
Marriot Worldwide Corporation
- Acted for Casino Guichard Perrachon in a trade mark infringement action filed by Casa Patriarca Comércio de Gêneros Alimentícios.
- Acts on behalf of the Warner Group in a large number of anti-counterfeiting cases, including criminal and civil lawsuits, raids and administrative procedures before customs authorities.
- Retained by Porsche in order to represent the company in the fight against counterfeiting in Brazil, which includes infringement of trade marks and industrial designs, and unfair competition.
BMA - Barbosa, Müssnich, Aragão's IP practice assists media, entertainment, consumer goods, retail and luxury product companies with trade secret issues, copyright matters, compliance and infringement claims. A robust trade mark prosecution, enforcement and opposition offering is provided to the firm's multinational client roster, which features names from the agritech and life sciences sectors. Practice co-head Antonella Carminatti advises on all aspects of intellectual property, but is particularly adept at assisting with portfolio management, transactional work and licensing mandates. The patent and industrial design group is led by Ana Müller, who is regularly retained by start-ups and multinational corporations involved in patent litigation. Pedro Frankovsky Barroso is noted for his IP litigation expertise, while Pedro Tavares is praised by clients for accurately 'predicting outcomes of trade mark filings and oppositions'.
Antonella Carminatti; Ana Müller; Pedro Frankovsky Barroso
‘The practice is very much in line with the way our Legal Department works. Pedro Barroso and Antonella Carminati are great.’
‘Pedro Tavares is very responsive and very accurate in predicting outcomes of trademark filings and oppositions.’
Netflix Entretenimento Brasil
Seattle’s Best Coffee
- Represents American Airlines in an opposition proceeding before the Brazilian Patent and Trademark Office against the application for ADVANTAGE VIP LOUNGE mark.
- Represents L’Oréal Brasil in an unfair competition lawsuit against a Spanish cosmetics company.
- Represents SEGA in an image rights case started by more the 300 football players against SEGA’s famous fantasy game Football Manager.
Covering the entire spectrum of IP matters, boutique firm Daniel Law is particularly active in the field of trade mark litigation. The firm caters to clients of all sizes, acting for an impressive array of domestic and international companies operating in the pharmaceutical, IT, biotech, energy and telecoms sectors. Patent and trade mark prosecution, enforcement and anti-counterfeiting matters are core areas of growth for the team, which is made up of lawyers and engineers with significant international experience. Clients are able to access IP services across Latin America and the Caribbean through the firm's LATAM HUB, developed to streamline cross-border matters. The firm is further singled out for its strong commitment to diversity and inclusion. Alicia Daniel-Shores oversees the practice with Robert Daniel-Shores, the latter of whom focuses on technology, trade marks and IP litigation. Ricardo Nunes 'excels in patent litigation' and also leads on patent prosecution work. The team was further strengthened by the arrival of IP specialists Fernanda Vieira from Bhering Advogados, Carolina Schueler from Luiz Leonardos & Advogados and Roberto Ribeiro, who was formerly at Sanofi.
Alicia Daniel-Shores; Robert Daniel-Shores
‘Extremely innovative solutions in complex litigation. Close, quick and direct contact with all team members. Concrete actions for inclusion and diversity.’
‘Ricardo Nunes is flawless! Deep knowledge, agility, availability and innovative solutions.’
‘Daniel Advogados has a young and engaged team. The patent and patent litigation team impresses by its availability, good technical knowledge and presentation of creative solutions at a very reasonable price.’
‘Ricardo Nunes excels in patent litigation, and stands out for his excellent technical knowledge, availability, strategic vision.’
- Helping Shell stop the use of its trade dress in several generic gas stations across the country owned by Central Nova Era.
- Assisted Sony in the filing of infringement actions to enforce trade dress and trade mark rights for the design of Playstation Dualshock joypads against Multilaser and Knup.
- Assisted Stanley Black & Decker with a licensing agreement in order to allow it to produce and market a specific threaded fastener product (nuts and bolts) in Brazil.
Trade mark and patent infringement lawsuits are points of focus for Montaury Pimenta, Machado & Vieira de Mello‘s ‘cohesive‘ IP group, which has a wealth of experience in filings and prosecution matters, domain names, licensing and franchising issues. The firm, which acts for clients from the telecoms, life sciences, IT, fashion, and food and beverage sectors in contentious and advisory matters, recently launched a desk dedicated to assisting start-up clients with the protection of their IP rights in Brazil and abroad. The firm’s trade mark offering is overseen by Eduardo Magalhães, whose expertise covers contractual, licensing and enforcement matters. Luiz Edgard Montaury Pimenta steers the team in a number of high-profile litigation cases related to the full range of IP rights and unfair competition. Ana Paula Brito is a ‘specialist in intellectual property’ who focuses on contentious matters. IP litigation is a notable area of practice for both Marianna Furtado Mendonça and Luisa Ferreira Gonzalez Penna, while Roberto Vieira de Mello is highly regarded for his experience in patent-related work.
Eduardo Magalhães; Luiz Edgard Montaury Pimenta; Roberto Vieira de Mello
‘Every member on the Montaury team is exceptional! The level of service and genuine interest in my brands makes them my favourite law firm in Brazil! They are a very cohesive group and their easygoing personalities make our relationship extremely valuable.’
‘What distinguishes the firm from others is the availability of its professionals to serve the client at any time, with excellent technical quality and without putting the issue of fees ahead of any preliminary discussion. This makes them a true strategic business partner.’
‘Ana Paula Brito stands out for her technical procedural quality and availability.’
‘They are extremely competent, have deep knowledge of the subject and are very organised.’
‘We have been working with Ana Paula Brito since 2004. We believe that the service is exceptional, always exceeding our expectations. She is a specialist in intellectual property, best lawyer we’ve ever worked with. Luiz Edgard Montaury Pimenta is a patent specialist and Roberto Vieira de Melo focuses on trademarks.’
Randon Implementos e Participações
Vanguard Trademark Holdings
Sony Pictures Television
Viacom International Media Networks
IPB-GR Ind. Mecânica
Uber Technologies Inc
Dyna Indústria e Comércio
Silimed Indústria de Implantes
- Acting for IFood.com Agencia de Restaurantes Online in a lawsuit before the Rio de Janeiro Federal Court filed by HMF Comércio de Alimentos in order to cancel the trade mark registrations for IFOOD LOOP.
- Assisted Hard Rock Café in the filing of a lawsuit in order to oblige the other side to refrain from the undue use of HARD ROÇA BAR.
- Represented Uber do Brasil Tecnologias in a trade mark invalidity lawsuit filed by Uber Rotas, a local Brazilian transport company headquartered in the state of Minas Gerais.
Trench Rossi Watanabe
Trench Rossi Watanabe provides a bench of experts covering all IP service lines, most notably IP litigation and enforcement, portfolio management, technology transfers and licensing transactions. Flavia Rebello oversees the department, which is equipped to assist clients from a variety of industries, such as pharmaceuticals, IT, consumer products, engineering and telecoms, in relation to registration issues and IP due diligence in M&A transactions. Patent filings and litigation are regularly handled by Marcela Trigo, while Gabriela Paiva focuses on copyright matters. Felipe Zaltman Saldanha is often involved in disputes involving patents, unfair competition and regulatory compliance, with a special emphasis on the pharmaceutical and biotech sectors.
‘Long-standing knowledge and experienced team.’
‘In my opinion, Flavia Rebello is without a doubt the best lawyer in Brazil for Intellectual Property issues. In addition to her vast legal knowledge, Flavia is extremely proficient in business matters.’
- Preparing and negotiating the technology and trade mark license agreements for Unilever’s entire portfolio and registration with INPI.
- Acts for 3M Company in anti-counterfeiting matters, helping to prevent activities that may infringe, compete in an unfair manner with and/or dilute its marks.
- Assisted Google with an urgent three-round clearance project for 32 playlist names for YouTube.
David do Nascimento Advogados Associados S/C
David do Nascimento Advogados Associados S/C brings together a team of lawyers, anti-counterfeiting experts, patent attorneys and agents that are well versed in the full scope of IP prosecution matters and litigation. The 'reliable and experienced' Marcello do Nascimento specialises in digital law, technology transfers and patent-related matters. Trade mark and copyright mandates are core areas of activity for Alina Dias Guimarães Oliveira, while Marcos Toshiro Iwai is a name to note for patents and industrial designs. With wide-ranging IP expertise, Ana Paula de Aguiar Tempesta focuses on litigation, and Igor Donato de Araújo dedicates his practice to enforcement issues. Other key individuals include Adriana do Valle Garotti and Ricardo do Nascimento.
Marcello do Nascimento; Adriana do Valle Garotti; Alina Dias Guimarães Oliveira; Ricardo do Nascimento; Ana Paula de Aguiar Tempesta; Igor Donato de Araújo; Marcos Toshiro Iwai
‘Responsiveness; good explanation of the matter and next steps to follow; handling of cases in due time.’
‘Marcello do Nascimento is reliable and experienced.’
Koninklijke Philips Eletronics
Procter & Gamble Service
Televisa de C.V.
Demarest Advogados' 'highly respected' IP department undertakes trade mark and patent filing, infringement and portfolio management work on behalf of a variety of multinational clients. IP due diligence services related to corporate transactions are also provided by the department, which is under the leadership of well-regarded IP expert Tatiana Campello. She receives support from a specialised team of senior associates who are fully dedicated to intellectual property law: Camila Garcindo Dayrell Garrote advises on matters involving the IT, media, sports, entertainment and life sciences sectors; and Julia Davet Pazos handles patent prosecution and transactions.
‘Very well-trained professionals, always willing to serve and understand others, quick return, pro-business profile.’
‘They have been acting for my client in trade mark applications across South America using their network of agents. They have done an excellent job, which was quick, cost effective and efficient.’
‘Tatiana Campello is a professional who stands out for her intelligence and understanding of clients’ needs. She is always willing to understand the problems, looking for solutions and alternatives that bring legal security to the client. Julia Davet Pazos is an excellent professional, her work is of the highest quality. Julia is the professional I would like to have on my team.’
‘Demarest’s Intellectual Property team is highly respected in the market. Special mention to Tatiana Campello, who is one of the best in the market.’
Stoller do Brasil
Sinovac Life Science
Google Brasil Internet
Hussmann do Brasil
Joy Global Group
- Handles the entire trade mark portfolio of Stoller do Brasil.
- Assisted Sinovac Life Science, the Chinese lab responsible for the development of a Covid-19 vaccine in collaboration with Instituto Butantan in Brazil, in the protection of the vaccine trade mark CORONAVAC in Brazil and Chile.
- Assisting Google in a lawsuit for compensation for moral and material damages proposed by a renowned Brazilian artist, under the allegation that his work has been unduly reproduced in a video clip on YouTube.
Di Blasi, Parente & Associados
Di Blasi, Parente & Associados provides strategic advice to an impressive client roster that contains leading names from the pharmaceutical, entertainment, technology, food and beverage, fashion and oil and gas industries. Advising on all fronts of IP law, the team 'has been working on a considerable number of patent filings'. Paulo Parente Marques Mendes has significant experience in domestic and cross-border cases involving the entire array of IP rights. Gabriel Di Blasi is noted for the work he undertakes in the prosecution and litigation spheres. Renata Hohl is singled out for her comprehensive knowledge of trade mark and copyright issues, while Marcelo Oliveira de Souza is regarded for his patents expertise. Alexandre Magalhães, Raquel Araújo and trade dress, unfair competition and anti-piracy expert Eriça Tomimaru are also key practitioners in the team.
Paulo Parente Marques Mendes; Gabriel Di Blasi; Marcelo Oliveira; Renata Hohl; Alexandre Magalhães; Raquel Araújo
‘A lot of technical knowledge and a highly qualified team. Renata Hohl is recommended.’
‘The firm has been working on a considerable number of patent filings. Marcelo Oliveira stands out in patent matters.’
‘This firm is the premier patent firm for our organisation in Brazil. When we have an important case and/or a difficult case, this is the firm we use.’
Electrolux do Brasil
The Coca-Cola Company
Rede Casa Nova Consultoria e Agenciamento de Negócios
Boehringer Ingelheim Animal Health
Merial Saúde Animal
BYD Company Limited
Foley & Lardner
Browns South Molton Steel
Saint-Gobain do Brasil Produtos Industriais e para Construção
Meunier Carlin & Curfman
Winter, Brandl, Fürniss
CPFL – Piratininga
MODEC Serviços do Petróleo do Brasil
Centro de Tecnologia Canavieira
- Assisted a Jiu Jitsu Master with a leading case in Brazil, which was one of the first Brazilian trade mark applications filed via the Madrid System.
- Handled the entire prosecution of the patent related to the vaccine against dengue of Instituto Butantan, including reverting an unfavourable technical opinion issued by the BPTO which considered that the invention infringed article 10 of the Brazilian Industrial Property Law.
- Assisted Fibria Celulose in protecting its plant variety patent by means of two judicial claims.
With offices in Rio de Janeiro and Porto Alegre, Guerra IP fields a 'seasoned team' of IP lawyers, trade mark attorneys and patent engineers, which acts for a diverse client portfolio of global and domestic local corporations across the chemical, biotech, pharmaceuticals and IT sectors. On the contentious side, trade mark and patent oppositions and enforcement are strong points, and copyright, advertising and e-commerce matters are also handled. Alberto Guerra showcases particular expertise in anti-counterfeiting measures and sports law. Head of the trade mark department Cristina Guerra is 'well equipped to tackle the most complex legal cases'. Flavio Leonardos oversees patent-related matters and Ricardo Pinho has notable experience in IP licensing and portfolio management.
Alberto Guerra; Cristina Guerra; Flavio Leonardos; Ricardo Pinho
‘We have known and relied upon Guerra IP for many years. The team is formed by a seasoned team of prestigious IP professionals, which has the capabilities of bigger firms together with the flexibility of a highly specialised boutique with a personalised and business-oriented approach.’
‘Ricardo Pinho is a well-established and highly recognised name in the Brazilian legal community, and has occupied positions of responsibility in a number of the most prestigious Brazilian IP associations. He has a wide vision of the IP profession and legal issues.’
‘Cristina Guerra is a name to take into account at Guerra IP and in the Brazilian legal scenario. A respected practitioner, with legal studies in Brazil and abroad, she is well equipped to tackle the most complex legal cases.’
‘They are always efficient and flexible. Ricardo Pinho and Alberto Guerra are a dream team.’
‘Assertive, clear, rigorous and precise in dealing with matters. Cristina Guerra has the ability to coordinate the various issues/people involved. Ricardo Pinho possesses great technical skills and experience in solving problems.’
‘One of the great IP firms in Brazil. I have worked with them for more than 30 years and their services and advice have always been excellent. Alberto Guerra is a great lawyer with a lot of expertise in IP.’
Tenneco Automotive Brasil
Licks Attorneys is highly regarded for its presence in the life sciences sector, most notably in patent prosecution and litigation. The IP team has seen recent growth, with several new client acquisitions and six promotions to partnership within the team. Otto Licks is regularly retained by international clients in relation to contentious IP matters. Patent litigation is a significant area of focus for Rodrigo Maior, who provides assistance to clients in the pharmaceutical, IT and telecoms industries. Trade mark-related work is overseen by Eduardo Hallak, who is extremely active in the practice. Other seasoned IP practitioners include former judge Liliane Roriz and Carlos Aboim, both of whom focus on IP disputes.
Telefonaktiebolaget L.M. Ericsson
Silimed Indústria de implantes
Jump do Brasil Tecnologia
Uber do Brasil Tecnologia
Suzano Papel e Celulose
The Provost Fellows And Scholars of the Holy Undivided Trinity of Queen Elizabeth
- Represents Gilead in two invalidity lawsuits filed against a sofosbuvir-related patent.
- Acted for Genentech in an invalidation lawsuit against its patent PI9809387-8 filed by mAbxience and Libbs.
- Representing Novartis in an invalidation lawsuit filed by EMS against the client’s patent PI0409250-3.
Murta Goyanes Advogados
Murta Goyanes Advogados is 'able to efficiently and expertly handle a huge range of projects simultaneously'. The firm is retained by a diverse client base operating in an array of industries, including fashion, chemicals, IT, media and entertainment. Typical mandates cover trade mark application and enforcement, patent and industrial design prosecution, and domain name matters. Its copyright practice is intertwined with the entertainment law department, with lawyers often advising on sector-related contractual matters and rights clearance. Antonio Murta Filho has notable IP litigation experience encompassing trade marks and unfair competition cases; contentious matters are also an area of focus for Marcelo Goyanes. Luiza Duarte Pereira is 'very knowledgeable' in trade mark and patent law as well as IP licensing and franchising issues. João Marcos Gebara is another contact for IP matters, while Íris Miranda de Sá Galvão advises entertainment clients.
Antonio Murta Filho; Marcelo Goyanes; Luiza Duarte Pereira; João Marcos Gebara; Íris Miranda de Sá Galvão
‘The team are incredibly efficient. They have excellent knowledge of law and practice in Brazil and strive to be at the forefront of developments.’
‘I have worked with Antonio Murta and Luiza Duarte for around 4-5 years. They appreciate the complexities of trade mark law, whilst at the same time seeking pragmatic and commercial solutions at a reasonable cost to the client. I would not hesitate to recommend them.’
‘Antonio Murta is a great leader and clearly well respected by his team and clients. Great commercial awareness. Antonio’s focus on making sure his clients get the best service is evidenced in all the matters handled by the firm.’
‘Luiza Duarte is incredibly easy to deal with and practical in her advice. Complex situations have been dealt with efficiently and with excellent practical advice. Clearly very knowledgeable and works to the highest standards in our view.’
‘Exceptional knowledge. Great business acumen always focused on clients’ interest and desired outcome. Very collaborative, amicable when needed and with a deep understanding of the law and clients’ business/business needs.’
‘Team attentive to the evolution of the legal system and involved in the discussions that take place. Marcelo Goyanes serves us directly and with great efficiency.’
‘They are able to efficiently and expertly handle a huge range of projects simultaneously. Individuals such as Iris Sá have expertise in dealing with large scale and international matters and lead a unique team in Brazil, with expertise, experience and ability to support a range of complex projects.’
MercadoLivre Atividades de Internet
Sistema Globo de Rádio
Noble Drilling Services
Terras De Aventura Industria de Artigos Esportivos
Amazon Content Services
Walt Disney Company
The Coca-Cola Company
Porta dos Fundos
- Assisting Amazon in all its Brazilian original productions, from the conception of the project until its release, as an outside local counsel.
- Advises IP firm HGF Limited on portfolio management, including entries into the Brazilian national phase of several international patent applications on behalf of NuCana.
- Defends Noble in relation to the patent infringement lawsuit and request for damages.
Under the leadership of José Mauro Decoussau Machado, Pinheiro Neto Advogados offers advice in the context of complex IP litigation, contractual issues and administrative matters, most notably trade mark prosecution. The team is a go-to destination for international technology companies with operations in Brazil due to its practitioners' extensive cross-border experience. Márcio Junqueira Leite is highly regarded for his wide-ranging IP expertise. The 'extremely qualified' Carlos Strasburg focuses on litigation, which is also a key specialism for Tally Smitas. Gustavo Gonçalves Ferrer's key areas of practice include IP matters, technology, media and entertainment law.
José Mauro Decoussau Machado
‘Pinheiro Neto Advogados has a highly specialised team capable of dealing with Intellectual Property matters. The team has experienced and up-to-date lawyers, capable of providing efficient and satisfactory solutions according to the needs of clients. Pinheiro Neto’s differential is precisely the quality and capacity of the professionals who work there.’
‘José Mauro Decoussau Machado has extensive experience in intellectual property matters, a high level of knowledge and ability to meet the different the demands of a variety of clients.’
‘Márcio Junqueira Leite has extensive experience in intellectual property matters, notably those related to trademarks, patents, unfair competition and technology. He has a high level of technical knowledge in the field. Carlos Strasburg is an extremely qualified lawyer.’
Multisport Indústria, Comércio e Representações
General Motors do Brasil
Arthrex do Brasil Importação e Comércio de Equipamentos Médicos
Nu Pagamentos – Nubank
Grupo Newcomm – Y&R Publicidade
Amazon Serviços de Varejo do Brasil
CVC Brasil Operadora e Agência de Viagens
- Representing Multisport Indústria, Comércio e Representações in lawsuits with Speedo International, which claims that the SPEEDO trade mark would have been registered in bad faith by Multisport in the late 70s.
- Assisting Total in several strategic matters involving the TOTAL trade mark in Brazil, including prosecution issues and administrative cases.
- Acting for General Motors in a trade mark infringement lawsuit filed by Spinner Industria e Comércio do Brasil.
Offering advice across the gamut of IP rights, Souto Correa Advogados manages complex prosecution and enforcement matters, licensing, partnerships and contractual issues on behalf of an impressive client roster. Leticia Provedel, whose IP, transactional and technology-related experience spans more than two decades, jointly heads the department with Mariana Vicentini Taylor, who regularly handles advertising, trade mark and copyright matters. João Harres is extremely active in the IP practice, and undertakes work in the fields of IT, entertainment and advertising law. The firm is also sought after by leading players in the music and audiovisual industries in relation to the protection of their IP assets.
Leticia Provedel; Mariana Vicentini Taylor
‘The firm offers a service that is focused on the client and their business. Deep knowledge of intellectual property.’
‘Mariana Vincentini Taylor is extremely attentive, agile and extremely knowledgeable.’
‘Our experience with Souto Correa’s IP practice has been outstanding since the beginning. I have been working with Leticia Provedel for more than 10 years. We have always received an excellent service, and all their lawyers are very capable, diligent and prepared. Leticia is very professional and knows how to manage a team. Mariana Vicentini Taylor is a great IP practitioner.’
Wyndham Hotels and Resorts
WHG Caribbean Holdings
Fox Latin America Channels do Brasil
Rede Agro Fidelidade e Intermediação
Crédit Agricole France
The Madison Square Garden Company
AIRBNB Serviços Digitais
Chevron Phillips Chemical Company
- Successfully represented Crédit Agricole in obtaining the nullity of third-party infringing registrations for composite trade marks which copy the design of the client’s trade marks.
- Represents a famous Brazilian singer/musician in a dispute against Unilever for copyright infringement.
- Acts for Bloomberg in several IP matters, including recent business transactions for an affiliation agreement with local Pay TV provider Claro.
Fialho Salles Advogados
Fialho Salles Advogados houses one of the most comprehensive IP practices in the state of Minas Gerais; it possesses an impressive track record in disputes involving trade marks, copyright and patents. Practice head Lucas Spadano specialises in IP and international trade, and is often instructed by clients from the engineering, advertising, entertainment and technology sectors. Luiza Tângari is singled out for her wealth of experience in the 'protection and enforcement of company's IP assets in multiple jurisdictions', while Bernardo Santos is noted for his in-depth knowledge of innovation and tech-related matters.
‘Fialho Salles exceeded our expectations, meeting all demands promptly and always focusing on our business, with excellent technical quality and demonstrating great ability to interact not only with executives but with employees of all levels and backgrounds. The team demonstrated extensive knowledge of the area and a vast network of international partners.’
‘Luiza Tangari has an excellent academic background and has a lot of recognition in the market. She demonstrates extensive knowledge in the area (both in national and international issues).’
‘The practice stands out mainly for their availability, always at disposal to help on a daily basis, with a very high level of professionalism, experience and expertise, but also allowing the development of a close relationship, getting to know our business as necessary to understand our needs at every situation. We believe their main strengths are their capability to understand what is important for the client, to approach each situation with an strategic point of view and at the same time with a very sharp analysis on the operational level. Also their agility in responding to our demands and a very high level of experience and technical background.’
‘Lucas Spadano is the partner of the IP practice. After more than 10 years providing legal consultancy to the company, Lucas has proved to have a comprehensive and solid understanding of our business and is instructed especially on sensitive issues involving the IP matters of the company. Over the years, he has sustained an excellent level of commitment and availability.’
‘Luiza Tangari advises the company mostly on issues regarding the protection and enforcement of company’s IP assets in multiple jurisdictions, including representation of the company before the Brazilian IP office and the WIPO. She works at a very high level of experience, personal care for the client and agility on responding to each situation when her services are requested.’
‘Bernardo Santos advises the company mostly on issues regarding technology and innovation. He takes time to listen, understand our point of view and creates good options to make our objectives viable and valid.’
Andrade Gutierrez Participações
Aperam Inox America Do Sul
Bh Iluminacao Publica
Brk Ambiental Participacoes
Chemson Polymere – Additive
Cia De Fiacao E Tecidos Cedro E Cachoeira
Clamper Industria E Comercio
Confederacao Nacional Da Industria – CNI
Criteo Do Brasil Desenvolvimento De Servicos De Internet
End To End Analytics Consultoria America Do Sul
Evolua Energia Participacoes
Geofusion Sistemas E Servicos De Informatica
Innovative Seed Solutions Brasil Sementes Inovadoras
Inspira Mudanca Participacoes
Irati Petroleo E Energia
Maxmilhas – MM Turismo & Viagens
Meero Do Brasil Servicos
MRV Engenharia E Participacoes
Nanomark Pesquisa E Desenvolvimento Tecnologico
- Assisted Tesla in multiple trade mark application proceedings in Brazil.
- Provided Itatiaia Móveis with a detailed assessment of risks regarding the registration of eight trade marks the client intends to add to its businesses.
- Assisting Dýnamis Comércio e Serviços with patent infringement matters regarding its patent for vertical wind tunnels.
Gruenbaum, Possinhas & Teixeira
Gruenbaum, Possinhas & Teixeira is particularly active in trade mark and patent prosecution and litigation. The team, which is led by highly praised patent experts Andréa Possinhas and Leonardo Cordeiro, advises oil and gas, pharmaceutical, technology, food and beverage, fashion and entertainment companies in relation to the protection of their IP assets. 'Up-and-coming star' Isadora Lima is regularly involved in litigation related to the enforcement and infringement of trade marks and patents in Brazil and abroad.
Andréa Possinhas; Leonardo Cordeiro
‘Fast response, focused on details, profound legal knowledge. Leandro Cordeiro is always focused on details. Andrea Possinhas is always eager to help. Great communication skills.’
‘GPT is our “go-to” firm in Brazil for all Soft IP matters for many years. Andrea Possinhas and her team are not only very knowledgeable with respect to all IP questions, but also very hands-on and business oriented – they understand our clients’ needs! We recently worked with Isadora Lima, who is an up-and-coming star in the GPT team.’
‘Gruenbaum, Possinhas & Texeira represents our company in complex IP litigation. Andréa Possinhas and Isadora Lima are brilliant professionals with exceptional know-how and experience.’
‘The team at Gruenbaum, Possinhas & Teixeira is very efficient, provides prompt advice and responses within a 24-hour timeframe. They have a very specialised patent team.’
‘Gruenbaum is a great option in Brazil for trade mark and patent matters. They provide a fast answer, deep knowledge of the area and excellent follow-up of the cases. We strongly recommend them for all types of IP matters. Andréa Possinhas is always available. Leonardo Cordeiro is an expert in patents but also somebody that is always involved in all the cases, to provide support when it is needed.’
‘They are very quick to respond, and they also provide accurate answers. They also have very innovative ideas when complications arise. They make you feel confident when working with them.’
Vapor Pin Enterprises
Talavera Hair Products
Bidim Indústria E Comércio
Ceitec Centro De Excelência Em Tecnologia Eletrônica Avançada
Groom Wilkes & Wright
Neal Gerber Eisenberg
Bird & Bird
Womble Bond Dickinson
Cerro Grande Corporativo
Capital Business Management
- Advised and represented Talavera Products before the Brazilian Patent Office and in the filing of an infringement lawsuit.
- Acted for Puma in the filing of a lawsuit against an individual regarding violation of trade dress.
- Representing Maschinenfabrik Gustav Eirich in a lawsuit filed by a third party, requesting the nullity of a decision of the Brazilian Trademark Office.
KLA Advogados‘ IP group is headed up by Vanessa Pirró and acts for companies operating in the technology, internet and entertainment industries seeking advice on the management of IP rights. The firm is perhaps best known for its focus on transactional work involving the acquisition of IP assets, but it is also equipped to handle licensing matters, franchising agreements and unfair competition cases. In a significant development, former co-practice head Tania Liberman left the firm in October 2021.
‘Very committed, excellent work. The team is very attentive, dedicated and available.’
Delaware Capital Formation
Cipa Fiera Milano Publicações e Eventos
Elo 7 Serviços de Informática
Wieden + Kennedy
Rádio e Televisão Bandeirantes
Newco Programadora de Comunicação
- Assisted JK Group with the filing of a lawsuit due to the non-authorised use and registration of the J-Teck trade mark in Brazil.
- Assisted Wieden + Kennedy Brasil Comunicação with a lawsuit filed by copyright owners of certain musical works that were allegedly infringed on an ad prepared by W+K and a music studio for one of W+K’s clients.
- Assisting Banco Digimais with the prosecution and enforcement of their DIGI+ trade mark portfolio in the banking, financial and insurance areas against competitors.
Lobo de Rizzo Advogados
The IP offering at Lobo de Rizzo Advogados was fully restructured in 2018 with the arrival of practice head Ana Paula Celidonio, who brought a wealth of experience in assisting national and foreign start-ups and corporations in IP portfolio management, infringement issues and transactional matters. The addition of Danilo Braga and Maysa Zardo, the latter of whom combines expertise in trade marks, data protection and transactional mandates, further strengthened the firm's IP department, which is now well equipped to advise on the entire range of consulting and litigation matters.
Ana Paula Celidonio
‘Fast, professional and transparent service. Isabella Katz Migliori is recommended.’
Nederlandsch Octrooibureau (NLO)
Grupo Novo Mundo
Ayr Ayres – V2V
- Assistance to NLO as Brazilian expert in several patent applications for Nutricia and Heineken Supply Chain.
- Advised Arco Educação on IP matters related to the acquisition of shares of Escola da Inteligência, an educational institution with a programme that aims to develop socio-emotional education.
- Assisted Semantix, a start-up that provides IT and processing solutions, in the definition of the best strategy for protecting the development of a new system for managing data engineering processes.
Luiz Leonardos & Advogados
Comprising lawyers, engineers, biologists and industrial property agents, the IP team at Luiz Leonardos & Advogados handles a range of contentious and non-contentious matters on behalf of Brazilian and international clients. Luiz Leonardos has longstanding experience in IP litigation and provides strategic advice to companies operating across multiple industry sectors. Gustavo Leonardos is also proficient in contentious issues, most notably patent and trade mark infringement matters. Electrical engineer and attorney Ana Paula Jardim focuses on patents and industrial designs, while Patrícia Lusoli oversees the trade mark department, which also includes Pedro Zardo Junior. Andréa Granthon and Rodrigo Bonan are other key individuals.
Luiz Leonardos; Gustavo Leonardos; Ana Paula Jardim; Rodrigo Bonan; Patrícia Lusoli; Pedro Zardo Junior; Andréa Granthon
‘Luiz Leonardos & Advogados has a team of impressive, proactive and incredibly effective litigators. The team handles non-contentious matters and contentious cases in the Trademark, domain name and Geographical Indications fields in a very precise and creative manner. Their knowledge of Brazilian law is outstanding and their responsiveness and accuracy in assessing each case is very much appreciated.’
‘They work efficiently with the support of their team perfectly coordinated in order to assist us in the best way.’
‘They are responsive and efficient. I strongly recommend Patricia Lusoli.’
‘Excellent knowledge and competitive fees. Pedro Zardo is great.’
Mansur Murad Advogados
Mansur Murad Advogados provides clients from the fashion, entertainment, technology and financial services sectors with advice on prosecution, transactions and litigation involving the full array of IP rights. The firm has recently established a London hub to strengthen the service offered to international clients seeking assistance with the management of IP portfolios and infringement matters. Flavia Murad-Schaal, whose areas of expertise include IP issues involving AI, digital platforms and fintechs, coordinates the practice with Pedro Vilhena. Vilhena leads on work pertaining to trade mark prosecution and IP disputes.
Flavia Murad-Schaal; Pedro Vilhena
‘In my opinion, the main difference of Mansur Murad is the careful and special care provided to all clients without distinction.’
‘We get immediate returns to our requests and effective solutions. Flavia Murad-Schaal provides excellent advice.’
‘Founding partner Flavia, the experienced lawyer in charge, brings transparency to advice. Technical precision, objectivity, clarity, and accuracy of opinions. My point of contact has always been Flavia Murad, the firm’s founder. In our relationship, I can say that Flavia has always been available, efficient and accurate. I recommend Pedro Vilhena for contentious matters.’
‘I have been working with Mansur Murad for 12 years on all fronts related to Intellectual Property. The team knows the subject in depth, and provides invaluable insights. I think Flavia Murad is the best professional in the Brazilian IP market.’
‘Gives the correct advice on time. Flavia Murad is very professional.’
Banco Industrial do Brasil
Track & Field
- Represented FLG in a local trade mark dispute over the term FLOW in connection with human resources services, having successfully diminished the scope of protection of the opposing party’s registration and avoided a condemnation for infringement.
- Handles the management of trade mark portfolios for Oi and Via Varejo.
- Represented an individual in obtaining two preliminary injunctions to prevent third parties from selling illicit reproductions of works of art whose copyright he owns.
Focused on the intersection between IP and IT law, Silveiro Advogados is predominantly retained by start-ups, pharmaceutical companies, manufacturing corporations and football clubs. Besides assisting with trade mark and domain names disputes, the group is also well versed in digital copyright infringement, unfair competition and anti-piracy measures. Leading the department is Rodrigo Azevedo, who handles contentious matters and stands out for his experience in online brand protection. Leonardo Braga Moura is another contact for complex IP issues in Brazil and abroad.
‘This law firm is the one I trust when I need advice regarding Brazilian copyright matters. They are fast and provide useful advice.’
‘SA’s IP team was very attentive to the company’s demands and were always available to identify a solution balancing the company’s interests vs. legal certainty. They are flexible both in legal support and in charging fees.’
‘Leonardo Braga Moura and Rodrigo Azevedo are competent professionals who are always available to discuss issues. They are assertive in their advice. They convey confidence.’
‘Organisation, technique, punctuality, availability. I recommend Leonardo Braga Moura and Rodrigo Azevedo.’
Banco do Estado do Rio Grande do Sul – Banrisul
Grêmio Football Portoalegrense
- Successfully represented Lojas Colombo in a lawsuit filed by the National Copyright Collection Agency (ECAD), and established a precedent beneficial to retailers nationally.
- Obtained a significant anti-counterfeiting victory on behalf of Lojas Renner in the Civil Court of the Judicial District of São Paulo.
- Hired to provide Sicredi Participações with full-scale IP and data protection services.
Siqueira Castro – Advogados stands out for its expertise in the fields of anti-counterfeiting and piracy. The group brings together litigators and IP and tax law experts who are adept at handling civil and criminal cases. Other areas of focus include assisting with licensing agreements and the management of IP portfolios. Eduardo Ribeiro Augusto is now leading the department, following the departure of Daniel Pitanga.
Eduardo Ribeiro Augusto
‘Siqueira Castro represents us in a sensitive case of patent infringement. I emphasise the team’s proximity to the client and their understanding of the subject.’
‘Eduardo Ribeiro is the coordinator of the Intellectual Property area and the person who works with us on a daily basis. He is very accessible and didactic.’
Norac Do Brasil
Brasil Seg Companhia De Seguros
Copag Da Amazônia
KRJ Indústria E Comércia
Business Software Alliance – BSA
BHG – Brazil Hospitality Group
Pipefy Marketing E Tecnologia
DBCA – Diretores Brasileiros De Cinema E Audiovisual
TB Aliança Paulista
Peixe Urbano Web Serviços Digitais
QCX Serviços Educacionais
- Assisted BrasilSeg Companhia de Seguros in the management of its trade mark portfolio in Brazil.
- Acts for Copag da Amazônia in an anti-piracy project against the illegal import of goods reproducing the client’s brands.
- Represents BHG – Brazil Hospitality Group in a lawsuit filed by THE FLAT claiming unfair competition regarding the use of the trade mark SÃO PAULO PAULISTA.
SPLaw's key strength lies at the intersection of IP, regulatory matters, compliance and transactional work. The IP group is particularly present in the life sciences space, with instructions encompassing prosecution and litigation. Typical mandates also include advising food and beverage and high-tech companies in patent, trade mark, licensing and trade secrets-related issues. Practice head Benny Spiewak and recently promoted partner Gustavo Swenson 'are excellent professionals'; both of them are skilled in managing global IP portfolios as well as enforcement, regulatory and licensing matters.
‘Availability and agility in the answers provided. Specialised professionals in IP law. Benny Spiewak is excellent.’
‘I have had an excellent experience working with SPLAW in recent years, especially in the areas of contracts, civil law and compliance, focused on the life sciences market. Their knowledge of our industry is a very important differential and brings a lot of quality and assertiveness to the work.’
‘Benny Spiewak and lawyer Gustavo Swenson are excellent professionals, who are always available and possess comprehensive knowledge of the topics.’
The UK Intellectual Property Office
Dana Farber Cancer Institute
- Assisting Teva with various matters, including the Brazilian launch of its blockbuster migraine treatment, Ajovy®.
- Advising JBS on protection of its IP against more than 20 instances of cybersquatting.
- Advising Brazil-based Cellera Farma on an exclusive marketing and representation rights agreement with an extensive over-the-counter drugs portfolio from Johnson & Johnson´s Janssen division.
TozziniFreire Advogados' IP team works across the chemical, food and beverage, fashion, pharmaceutical and technology sectors, offering advice on franchising and licensing issues, as well as registration of patents, copyrights and trade marks. The team has notable strength in conducting IP due diligence in the context of M&A transactions; practice heads Marcela Waksman Ejnisman and Carla do Couto Hellu Battilana are names to note for this type of work. Stephanie Consonni De Schryver is another noteworthy practitioner, who advises on IP prosecution, portfolio management and software development agreements.
Marcela Waksman Ejnisman; Carla do Couto Hellu Battilana
Goiasminas Indústria de Laticínios
- Provides assistance to McCain with trade mark prosecution.
- Advised Kikkoman do Brasil on the IP aspects of the acquisition of Azuma Kirin in Brazil.
- Acted for S&P in a lawsuit filed by XP Investimentos Corretora de Câmbio, Títulos e Valores Mobiliários based on copyright infringement.