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ARTICLE · 19 OCTOBER 2022

N(o) F(reaking) T(hanks): The Backlash Against NFTs In Video Games

Video games are historically a driving factor in the development of new technologies. When the crypto-based assets known as non-fungible tokens (NFTs) first arrived, video game developers embraced them with lightning speed.

United StatesTechnology

Video games are historically a driving factor in the development of new technologies. When the crypto-based assets known as non-fungible tokens (NFTs) first arrived, video game developers embraced them with lightning speed. In what seemed like overnight, many PC and console-based video games announced they would incorporate NFTs into their platforms to expand the gaming universe and increase revenues. At first blush, it was an interesting and novel idea. Unique active wallets in blockchain gaming grew by 2,000 percent and won $2.5 billion in investment over the 12 months ending in March 2022. Gamers seemed intrigued by the opportunity to purchase NFTs to improve their in-game characters with skins, tools, and other items, but opposition arose shortly after NFTs began appearing in games. This increasingly vocal opposition continues to push back against gaming companies for even announcing plans to plug NFTs into games.

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