Digital Media, Technology & Privacy Alert >> Nevada Updates Privacy Law While New York Gets Ready

With approximately six months remaining before the California Consumer Privacy Act (CCPA) comes into effect, businesses that operate a website or an online service now have another privacy law that they need to consider. More specifically, the State of Nevada passed Senate Bill 220 (SB 220), which updates the state's existing privacy laws to provide Nevada residents with more control around the sale of their personally identifiable information to third parties.

SB 220 goes into effect on October 1, 2019, so covered businesses only have a few months to prepare for compliance. The silver lining, however, is that SB 220 is much narrower than the CCPA and does not provide the same breadth of rights, such as the right to access or deletion, or any private right of action.