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ARTICLE · 26 JANUARY 2023

You're Invited! IAA Fireside Chat With BBB National Programs' Mary K. Engle

Global Advertising Lawyers Alliance (GALA)
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The International Advertising Association is sponsoring a virtual fireside chat on "Global Advertising and Policy Issues" with Mary K. Engle, the Executive Vice President, Policy...

United StatesMedia, Telecoms, IT, Entertainment
Jeffrey A Greenbaum (Frankfurt Kurnit Klein Selz)
Jeffrey A Greenbaum (Frankfurt Kurnit Klein Selz)
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The International Advertising Association is sponsoring a virtual fireside chat on "Global Advertising and Policy Issues" with Mary K. Engle, the Executive Vice President, Policy, for BBB National Programs. The program will be held on February 15, 2023 at 9:00 a.m. ET.

BBB National Programs is the home (among other things) of many of the most influential advertising self-regulatory programs in the United States, including the National Advertising Division and the Children's Advertising Review Unit.

In this fireside chat, which I'll be hosting, I'll be talking with Mary about the state of advertising self-regulation in the United States, how the role of self-regulation has been evolving, and how self-regulation is tackling some of the most important issues we're facing today, such as issues related to social media, climate change, and diversity. And, I'm sure we'll also touch on broader advertising and consumer protection issues as well, drawing on Mary's many

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