Sure, sure, like most of us, you use Amazon often to buy things
online and have them delivered to your home without the hassle of
actually having to go out to the store. So, given your buying
familiarity with Amazon, you might think you know quite a bit about
the company. But perhaps there is much more to know.
Indeed, in a recent book by Brad Stone, titled "The
Everything Store: Jeff Bezos and the Age of Amazon," profiled
by Business Insider, much is revealed that you might not know. (And
yes, big surprise, you can purchase the book on Amazon).
So, you might know that when Amazon launched in 1995, it was a
web site that only sold books. And you may know that from that
early start, founder Jeff Bezos wanted Amazon to become the
"everything" online shopping experience. But getting on
to more obscure facts: Bezos originally wanted to name the company
"Cadabra." Ultimately, he was convinced otherwise,
because that sounded too much like "cadaver."
