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ARTICLE · 15 SEPTEMBER 2023

Are Starbucks' "Sprouted Grain" Bagels Made From Mostly Sprouted Grains?

Global Advertising Lawyers Alliance (GALA)
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If you sell "sprouted grain" bagels, does this mean that the grains in those bagels are all (or at least mostly) sprouted grains? That was the issue in a recent decision in federal court in New York.

United StatesMedia, Telecoms, IT, Entertainment

If you sell "sprouted grain" bagels, does this mean that the grains in those bagels are all (or at least mostly) sprouted grains? That was the issue in a recent decision in federal court in New York.

Being more of a New York bagel traditionalist myself, sticking mostly to the "poppy seed" and "everything" bagels available at my local bagel place, I had to look up exactly what to expect when you're getting a "sprouted grain" bagel. Apparently, sprouted grains are whole grains that are just starting to sprout. And, the Starbucks "sprouted grain" bagel, which is the subject of this lawsuit, is, according to the company's website, a "flavorful, aged bagel dough made with wholesome sprouted wheat and rye, then topped with brown and golden flax, oats and sunflower seeds."

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