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ARTICLE · 03 FEBRUARY 2020

Decision In Marotto v. Kellogg Co. (S.D.N.Y.)

Cleary Gottlieb Steen & Hamilton LLP
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The court also looked askance at the source of Marotto's knowledge about Pringles.

United StatesLitigation, Mediation & Arbitration

Key Issue

Whether individual issues predominate in a class composed of all purchasers of a product over a given time period, when only some of the labels used by the product during the time period contained allegedly fraudulent statements.1

Background

Plaintiff Matthew Marotto, a professional chef, alleged he had been a lifetime consumer of Pringles and was particularly partial to the "Salt & Vinegar" flavor; however, at the same time, he rigorously insisted on purchasing food with "only natural, high-quality ingredients."2 In 2018, Marotto alleged he was dismayed to learn that Salt & Vinegar Pringles contained at least two artificial flavorings, despite a label on the can promising "No Artificial Flavors." He brought suit on behalf of a putative class of Pringles purchasers, asserting claims under state consumer protection statutes as well as under several common-law theories.

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