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ARTICLE · 18 SEPTEMBER 2003

Protect Your Assets – Now, Not Later

United StatesIntellectual Property
James Paul
James Paul
Perhaps the most valuable business asset today is a company’s intellectual property (IP), which includes patents, copyrights, trademarks and trade secrets. It is essential that you quickly take steps to obtain IP rights for the following reasons:

  • If you’re looking for venture capital, remember that venture capitalists and other investors will often refuse to invest in a company whose assets are not protected by IP. In the due diligence phase, investors check carefully to ensure that all IP central to the company’s success is protected.
  • Obtaining IP protection (even in the form of patent pending application) greatly increases the likelihood that your business can block competitors from infringing on the IP that’s essential and central to your business’ core activities.

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