Situation
An international education services company sought to disrupt
the education markets, specifically college-prep courses, by
developing a hyper-personalized student advisor and guidance
experience.
A&MPLIFY was brought in to identify and unlock the pathways
of students by developing AI-powered advisor and guidance
solutions. The objective of the Smart AI Advisor was to help
students determine where to go to college based on the likelihood
of getting into the school. Along the smart AI Advisor journey,
students could optionally take certain courses to increase test
scores.
Approach
- Conversational AI: Developed an AI model
that accurately predicts admissions outcomes and offers school
recommendations tailored to each student's profile using
information gathered from a chatbot.
