Arman Oruc on an emerging theory about pricing algorithms and
collusion — and why enforcement remains limited.
Transcript
The following transcript of this discussion was edited for
clarity.
The digital revolution gave companies powerful new ways to
understand their customers — and over time, many turned to
third-party platforms for analytics and pricing. But as dominant
providers emerged, competitors increasingly relied on the same
tools, feeding data into the same algorithms.
Now antitrust authorities are asking an uncomfortable question:
Could that convergence amount to coordination, even if the
companies never talked to each other?
I'm Bob Mertz, and I'm here with Goodwin partner Arman
Oruc, one of the authors of a recent article on this topic in our Forces of Law series.
