Artificial intelligence (AI) can provide invaluable assistance
to the retail industry.
With just a few taps on a keyboard, it can generate helpful
product descriptions for online storefronts. For the small business
on a budget, AI-generated artwork can streamline the graphic design
process. Need some extra hands? AI can help tackle hiring. And when
it's time to do it all again next quarter, AI can analyze
customer patterns, trends, and preferences to guide investment and
cost cuts.
But AI pricing requires special care. Specifically, use of AI to
assist with setting prices could put businesses on the U.S.
Department of Justice (DOJ) and Federal Trade Commission (FTC)
naughty list. This Update provides takeaways and emerging
developments from recent litigation in this space.
