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ARTICLE · 25 AUGUST 2023

Strengthening The Financial Promotion Rules Reprised - Cryptoassets

Travers Smith LLP
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In October 2022, we issued our briefing Strengthening the Financial Promotion Rules | Travers Smith, discussing the FCA's new rules on financial promotions...

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In October 2022, we issued our briefing Strengthening the Financial Promotion Rules | Travers Smith, discussing the FCA's new rules on financial promotions, with a particular focus on the promotion of higher risk investments to retail investors. The FCA indicated at the time that such a category would include cryptoassets; however, at that point the legislation extending the FCA's remit to those financial promotions was not in force.

Following the entry into force of the relevant provisions of The Financial Services and Markets Act 2000 (Financial Promotion) (Amendment) Order 2023 (legislation.gov.uk), the FCA has now finalised its rules for the marketing of cryptoassets to consumers. This briefing summarises the changes the FCA has made to the proposals on which it consulted.

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