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ARTICLE · 12 AUGUST 2020

5 Reasons Why You Need A Clear Privacy Policy!

•In order to demonstrate compliance with the ePrivacy Directive, GDPR and the Data Protection Act 2018 every website must have a clear and concise privacy policy. This will remain law after Brexit too

United KingdomPrivacy
  1. It's the law!
  • In order to demonstrate compliance with the ePrivacy Directive, GDPR and the Data Protection Act 2018 every website must have a clear and concise privacy policy. This will remain law after Brexit too as GDPR will still apply within the UK.
  • Even if you are a small business, don't think that the ICO won't take action. The ICO are now enforcing against small businesses, not just large corporations.
  1. To give customers/users confidence in how their data is used.
  • When customers/users access your site, you are collecting their personal data. Your privacy policy should detail how this data is collected, processed, stored and transferred, as well as informing the data subject of their rights. However, if the site does not have a privacy policy the user may lose confidence and may decide to shop elsewhere in order to keep their personal data secure.

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