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ARTICLE · 31 MARCH 2009

Consultation Into The Proposed Revised CAP And BCAP Codes Now Open

CMS Cameron McKenna Nabarro Olswang
Explore more from CMS Cameron McKenna Nabarro Olswang

BCAP and CAP have announced today the opening of the long awaited consultations into the proposed revised Codes.

United KingdomMedia, Telecoms, IT, Entertainment
Susan Barty
Susan Barty
Susie Carr
Susie Carr

BCAP and CAP have announced today the opening of the long awaited consultations into the proposed revised Codes.

The media has already picked up on issues such as the relaxation of the broadcast rules regarding advertising of condoms and abortion. However, the review of the Codes is far reaching across all types of media (including print, cinema, internet, radio and TV) and is likely to affect the rules on a range of key topics such as environmental claims, prize draws, alcohol and financial services. The new Codes will be updated to take account of new legislation including the AVMS Directive, the Consumer Protection from Unfair Trading Regulations 2008, the EC Regulation on Nutrition and Health claims made on Foods and the Communications Act 2003. Some examples of the proposed changes are set out below:

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