"Raise Your Arches" - Genius.

Article 50 of the EU AI Act introduces sweeping transparency obligations for AI providers and deployers, requiring disclosure of AI interactions, marking of AI-generated content, and labeling of deepfakes. These rules carry significant commercial and IP implications for businesses using AI to create marketing materials, synthetic influencers, and other valuable assets.

Trademark phishing campaigns are rising, with businesses increasingly being targeted by highly sophisticated, AI-driven trademark scams. Alice Wright analyses a prominent registration scam recently circulating in the UK to offer advice on how to identify trademark scams, what immediate steps to take if targeted, and how to proactively protect your business through legitimate channels.

The High Court has awarded the Swatch Group US$11.6 million in negotiation damages against Samsung for trade mark infringements involving watch face apps on the Galaxy App store. Rejecting both parties' extreme valuations of US$170 million and US$301, the court established important principles for assessing damages when brand owners don't license their marks and no comparable market royalties exist.

The ongoing commercial rivalry between fast-fashion giants Shein and Temu has evolved into one of the most significant intellectual property disputes in the e-commerce sector. This landmark case examines critical questions about copyright ownership, platform liability, and the legal responsibilities of online marketplaces in the digital age.

The UK High Court has delivered a landmark ruling on online marketplace liability, dismissing Shein's copyright infringement claims against Temu and clarifying when platforms can be held responsible for third-party content. The judgment examines the boundaries of copyright ownership in complex supply chains and establishes important precedents for how marketplace operators should respond to infringement allegations.

Understanding the financial commitment of patent maintenance is essential for long-term IP protection. UK patents require annual renewal fees starting four years after filing, with costs increasing progressively each year.

The Emotional Perception saga has become a defining case for patenting AI inventions in the UK. Most significantly, the Supreme Court judgement1 of February 2026 has reformed the examination of mixed-typed inventions in general, i.e. inventions containing a ‘mixture’ of technical and non-technical features.

A copyright infringement case in the Intellectual Property Enterprise Court examines how damages should be calculated when a defendant used thousands of photographs from Max Power magazine on social media to build a following and promote commercial events. The court's decision provides important guidance on determining reasonable licence fees for social media use and the application of IPEC's costs cap provisions.

The United Kingdom has long maintained a highly distinctive and user-friendly mechanism within its domestic intellectual property (IP) framework: the series trademark. For decades, this system has allowed businesses – ranging from local startups to multinational corporations – to secure protection for slight variations of their brand identity under a single application.

The EPO's guidelines clarify patentability for machine learning (ML) and AI inventions. ML algorithms are considered mathematical methods, typically not patentable unless tied to a specific technical effect. Context, such as application within hardware or specific data, enhances patent eligibility.

The UK Intellectual Property Office has released new guidance following the Supreme Court's landmark decision in Emotional Perception AI Ltd v Comptroller-General, fundamentally changing how AI and computer-implemented inventions are examined in the UK.

UC Berkeley Law AI Institute brought together academics, venture capitalists, judges, lawyers, and general counsels from leading AI companies to discuss critical issues spanning intellectual property, privacy, European regulation, and AI governance. The event revealed significant gaps in law firm AI policies, explored the judiciary's role in AI implementation, and examined the fragmented regulatory landscape alongside massive US venture capital investment in AI model development.

In particular, the Commission held that the platform failed to assess staffing requirements for the review of potentially illegal products, how its advertising systems were contributing to the proliferation of illegal products, and how well its systems prevented the risk of illegal products appearing or being re-listed.

Insilico Medicine has reported that Rentosertib, an AI-discovered clinical candidate for idiopathic pulmonary fibrosis, demonstrates effectiveness in reversing the predicted biological age of IPF patients according to six independent proteomic aging clocks. The molecule's dual-purpose approach—targeting both a diagnosable disease and biological aging simultaneously—may open new pathways for anti-aging therapies...

An ingenious invention by Dr Benjamin Levine, at University of Texas (UT) Southwestern Medical Center; a sleeping bag to re-distribute blood flow ...

McLaren has unveiled a new logo inspired by the McLaren family service station in Auckland, New Zealand, alongside the heritage-focused McL 6GT supercar featuring the iconic Speedy Kiwi logo. The reintroduction of these heritage marks raises important intellectual property considerations around trade mark protection, non-use vulnerabilities, and strategic portfolio management as the brand expands into new markets including its first SUV.

As a patent attorney spending a significant amount of time working with medical device technologies, I have a keen professional and scientific interest in MechTech.

International trademark filing involves navigating diverse local requirements and quirks across 201 jurisdictions. Expertise in documentation, unique legal restrictions, and cultural nuances ensures effective strategies, cost savings, and optimal brand protection in complex global markets.

I have worked with the team at Dxcover Ltd for a number of years and I am excited by their continued progress. People who know me, appreciate that protecting diagnostic inventions is a passion of mine.

In a new development, the Federal Court in Malaysia has held that due to the nature of the local legislation, when an independent claim in a patent is held to invalid, the dependent claims will also fall.