Article by Tarquin Edwards
Quoted Business talks to Tarquin Edwards of Adventis
Financial PR about investor relations for Aim-listed companies.
1. On a practical level, what would your advice be for
smaller listed companies to help get their message across to
investors?
In today's climate, with growing inflation, the property
slump, consumer woe on the high street and the ever-increasing
nervousness of banks regarding credit, positive progress from
smaller listed companies regularly goes unnoticed. Their often
positive and encouraging messages are dulled in a sea of cynicism,
wider market nerves and general investor (both retail and
institutional) disdain for smaller growth stocks. This is
particularly the case for companies with underdeveloped and
unproven business models. Against this backdrop, however, the
familiar missives of 'don't over-promise',
'maintain relationships' and 'keep communicating with
your shareholders' still hold firm.
