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ARTICLE · 20 AUGUST 2025

Regulation On Direct Selling – New Regulations And Obligations Introduced

Bener Law Office
Bener Law Office
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Bener Law Office

Bener Law Office

Bener Law Office was founded by Erim Bener in 2001 and has grown to its current size through...

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The Regulation on Direct Selling ("Regulation"), published in the Official Gazette dated 8 August 2025, separates the provisions on direct sales from the already existing Regulation on Contracts Established Outside the Workplace and introduces an independent set of rules

TurkeyConsumer Protection
Hande Hamevi
Hande Hamevi
Naz Tarım
Naz Tarım

The Regulation on Direct Selling ("Regulation"), published in the Official Gazette dated 8 August 2025, separates the provisions on direct sales from the already existing Regulation on Contracts Established Outside the Workplace and introduces an independent set of rules. This new Regulation brings comprehensive provisions regarding direct selling systems, companies, and sellers; setting out in detail the participation requirements, obligations, and procedures and principles concerning the right of withdrawal.

Below is a summary of the key innovations and obligations introduced by the Regulation.

1. Scope of the Regulation:

The Regulation has been prepared based on Articles 47/A and 84 of the Consumer Protection Law No. 6502 ("Law") and shall apply to direct selling systems, direct selling companies, and direct sales.

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