In today's rapidly advancing technological landscape, the
way businesses operate, and consumers engage with products and
services has undergone a profound transformation. Digital
marketplaces have surged in popularity due to their convenience,
accessibility, and diverse offerings, leading to a pressing need
for comprehensive e-commerce legislation. Law No. 7416, Amending
the Law on the Regulation of Electronic Commerce
(“New E-Commerce Law”), published in
the Official Gazette on 7 July 2022, aims to establish a stricter
regulatory framework for online marketplaces and other e-commerce
sector players. With the recent expiration of the grace period on 1
January 2024, e-commerce intermediary service providers are now
required to comply with the New E-Commerce Law, which brings
significant changes ahead for the competitive landscape of the
e-commerce space, its key players, and precisely the
“gatekeepers”.
