One of the concrete manifestations of the complex structure of economic life and the regulatory need that accompanies it is the regulation aimed at ensuring effective competition in markets. In this context, markets are regulated through various instruments in order to establish and maintain a competitive environment. One such instrument is competition advocacy, which constitutes one of the functions of competition authorities.
Although competition advocacy may take concrete form through a wide range of activities, it may be defined as initiatives aimed at raising awareness of competition, explaining its benefits and creating a competitive environment through relations with public institutions and organizations and activities directed toward the public, in addition to the enforcement of competition rules.1 Since competition advocacy may manifest itself through all kinds of activities, it would be more appropriate to assess it in terms of its purpose. In our view, any secondary