On April 17, 2013, Mexico's new Privacy Notice Guidelines will go into effect.
The Guidelines impose extensive requirements for furnishing
adequate data privacy notices and obtaining consent before personal
data is collected directly from a person or electronically via
"cookies," "web beacons" or other automated
means. The Guidelines are mandatory and particularly important to
employers that regularly collect, process, and/or transfer personal
data about employees or job applicants, and to companies operating
or advertising in Mexico that use cookies, web beacons, and similar
media technology that automatically collects personal data online.
As shown in a recent decision by the Federal Institute for Access
to Information and Data Protection ("IFAI" for
"Instituto Federal de Acceso a la Información y
Protección de Datos"), sanctions may be imposed for
noncompliance.