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ARTICLE · 24 JANUARY 2014

Ireland As An FDI Gateway Into The EU

For decades, Ireland has pursued a clear strategy of being a business-friendly location for foreign direct investment, writes Mark O’Sullivan.

IrelandGovernment, Public Sector

For decades, Ireland has pursued a clear strategy of being a business-friendly location for foreign direct investment, writes Mark O'Sullivan.

Ireland's early FDI strategy was to attract companies in the manufacturing sector to use the country as a platform to export manufactured goods into Europe. However, since Ireland's cost base increased in the mid-90s, the focus has increasingly been on sectors creating positions higher up the value chain.

In more recent years, FDI has been flowing into sophisticated sectors including technology, pharmaceuticals and medical devices, and financial services. Foreign investment is now the main driver behind Ireland's economic recovery. The 2008 financial crisis ultimately served to increase Ireland's competitiveness and to renew its focus on being, as our Taoiseach so often puts it, "the best small country in the world in which to do business."

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