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ARTICLE · 23 JUNE 2021

New Disclosure Rules For UCITS And AIF Marketing Materials

William Fry LLP
William Fry LLP
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William Fry LLP

William Fry LLP

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On 27 May 2021, ESMA published guidelines for UCITS and AIF marketing communications under the Regulation for cross-border distribution of funds (the Guidelines).

IrelandFinance and Banking

On 27 May 2021, ESMA published guidelines for UCITS and AIF marketing communications under the Regulation for cross-border distribution of funds (the Guidelines).  As per our previous briefing (see here), the Regulation requires UCITS and AIF marketing communications to be readily identifiable as such, describe risks and rewards in an equal manner and present information in a manner that is clear, fair and not misleading.   

The Guidelines, which are applicable to both UCITS managers and AIFMs (Fund Managers), set down compliance standards for the Regulation, which comes into effect on 2 August 2021. The Guidelines will be applicable from six months after the translated versions are published by ESMA. 

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