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ARTICLE · 05 JUNE 2024

IPR Weekly Highlights (32)

The two India-based Fintech entities BharatPe and PhonePe have reached an amicable settlement with respect to their long-standing trademark dispute over the ‘Pe' suffix...

IndiaIntellectual Property

TRADEMARK

BHARATPE & PHONEPE AMICABLY RESOLVE THEIR TRADEMARK DISPUTE

The two India-based Fintech entities BharatPe and PhonePe have reached an amicable settlement with respect to their long-standing trademark dispute over the 'Pe' suffix, thereby bringing an end to over five years of their legal battle. In 2021, PhonePe's request for an interim injunction was refused by the Delhi High Court on the grounds that firstly, the term 'Pe' is a generic and common abbreviation for 'Pay' in the digital segment and could therefore not exclusively be owned by a single entity. Secondly, the two brands are distinctive and they serve different consumers; PhonePe caters to individual consumers, while BharatPe focuses on merchants. Thirdly, the evidence presented to show consumer confusion was insufficient.

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