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ARTICLE · 14 AUGUST 2019

GOQii v. Flipkart: Predatory Pricing Or Breach Of Contract?

Khurana & Khurana, Advocates and IP Attorneys
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Flipkart, one of the most trusted Ecommerce website recently ended up settling a legal dispute with an Indian health and fitness brand, GOQii as it was allegedly running into loses because its products were discounted up to 70% ...

IndiaConsumer Protection

Flipkart, one of the most trusted Ecommerce website recently ended up settling a legal dispute with an Indian health and fitness brand, GOQii as it was allegedly running into loses because its products were discounted up to 70% to the retail price on the Ecommerce website , which lowered the price of the products much more than the agreed price by both parties.

GOQii is a health and fitness brand which offers its customers with smart watches that track their health and fitness data, heart rate and blood pressure or even the sleep data in that case. They are equipped with nutritionists and doctors specially tailored for individual customers as per their needs. Their main aim is to help people with living a healthier lifestyle.

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