China Monthly Data Protection Update - April 2022

LEGISLATION

Shenzhen Special Economic Zone Consumer Rights Protection Regulations (Draft for Comments) Released, Protecting "Personal Information Rights"

On March 23, 2022, Shenzhen Administration for Market Regulation issued the Shenzhen Special Economic Zone Consumer Rights Protection Regulations (Draft for Comments). It provides that, consumers have the right to protection of personal information, and business operators shall not infringe on consumers' personal information and privacy. The draft also stipulates special provisions on the protection of personal information in the Internet scenario, for example, consumers' personal information shall not be transferred in any form; consumers shall not be recorded and tracked without the consent of consumers, mined and analyzed consumer data information, or treated with big data-enabled price discrimination or commercial information push, etc.¹