Verdict Reached In 2.09 Million Yuan Online Counterfeit Case!

Chang Tsi Assists TOTO in E-commerce Platform Rights Protection, Criminal Action Highlights Intellectual Property Protection!

Recently, the case of Xu and Liu selling counterfeiting "TOTO" goods, represented by the Chang Tsi team, was upheld by the Beijing Dongcheng District People's Court. The case involved a total of over 2.09 million yuan, with 906 counterfeit toilets sold. It stands as a typical example of trademark infringement in e-commerce, demonstrating significant implications for purifying the online business environment and strengthening criminal protection of brands.

I. Case Review

From September 2023 to July 2024, defendants Xu and Liu knowingly sold counterfeiting "TOTO" toilets through Liu's registered online store "Luxury Smart Bathroom Home Business Department," using keywords like "TOTO Smart Home" and "TOTO Smart Toilet." The sales covered multiple areas including Beijing Dongcheng, severely infringing upon the brand's legal rights and disrupting market order.