WARNING: Your Tattoo May Be Infringing An IP Right!

The Chilean national football team player, Arturo Vidal, is being sued by the "Hueso Santo" advertising agency because, according to their claim, one of the player's tattoos is based on a logo they created.

For this reason, the above-mentioned advertising agency filed its complaint before the National Institute of Industrial Property (INAPI), alleging that the player, who has the tattoo on his neck, "would have inappropriately appropriated a design and a trademark that does not belong to him." The company also said that it will also file a criminal complaint for infringement based on the Copyright Law, which establishes a fine amounting to a large sum.

The company explained that in May 2014 it created and registered the "AV" logo and the "King Arturo" brand, which were presented to Vidal's representatives, Twenty Two, but no agreement was reached. Hueso Santo's lawyer, Felipe Schuster, indicated that "we will demonstrate the bad intentions of Vidal's